UK boyband JLS have collaborated with the King of UK Rap in 2010, Tinie Tempah, premiered the visuals for their new melody single, "Eyes Wide Shut," the official third single lifted from the quartet's latest huge sophomore LP, "Outta This World," which is close to the double platinum certification. The DEEKAY-produced song features the lads teaming up with the Frisky rapper of the moment, Tempah, who allegedly "jumped at the chance" to work with the boyband.The new tune "Eyes Wide Shut," following hot on the heels of number one songs "The Club Is Alive" and "Love You More," is definitely an midtempo dance track, radio-friendly, which combines the famously smooth vocal harmonies of Marvin, JB, OritsĂ and Aston, and the lyrical stylings of rapper Tempah. And it is due for release on February 13, just in time for Valentine's Day. The track provides another dose of anthemic R&B pop, combining the instantly-recognizable vocals from Tempah.
The Pass Out hitmaker, who does not feature on the album version of the track, also contributes to video, looking rather dapper it a black suit and trademark glasses. GIRLS mob them everywhere they go and they look set to break the U.S., so it's no wonder Tempah wants a piece of the pie. The video for the club track depicts the boy band and rapper in a fictional CGI environment, and is probably the most ambitious yet from the former X Factor runners-up, with an abundance of CGI giving the promo a distinctly futuristic feel. In the promo, the Jack the Lad Swing boys and Mr. Tempah are seen in a futuristic world as The X Factor group run around chase a girl, who seems to disappear as soon as they get close to her, while Tempah plays it cool in a black suit and his trademark glasses.
The video was directed by James Orez, who's done Alicia Keys and Beyoncé and he's obviously bringing a new element to JLS. The video is also a chance for the Beat Again band to show off some of their energetic dance moves. Any fans worried that the JLS boys might be deviating from their winning formula need not worry though - Aston Merrygold is on hand to perform his signature backflip. It goes to show that a video which pays attention to detail serves as a better offering than cheesy choreography in one take, something these sexy lads are consistently known for.
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