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Cheryl makes her return to music minus her surname and with a new album after a long absence. She worked with Lana del Rey on the record, and confesses to have 'fallen in love with' the US singer. The song "Call My Name" itself is extremely catchy, especially on repeated listens, largely thanks to producer Calvin Harris' Caribbean bombastic rhythms, which will go down a treat for summer playlists, and Cheryl's enthusiasm and energy in this are refreshing after all the drama last year.
The Anthony Mandler-directed promo was filmed in downtown Los Angeles, which opens with about 60 seconds of just a quiet beat with just Cheryl preening and posing before it finally kicks in. A muddy handprint is visible on her bottom while a quote from French philosopher Marquis de Sade's words: "The only way to a woman's heart is along the path of torment" appear on screen. We then get wind chimes in a graffiti drenched tunnel where Cheryl finds herself after clearly forgetting where she parked the private yacht.
A distorted version of her single plays in the video as Cheryl dances her way down through Los Angeles' predominantly dry river bed and happy to show off her physique and certainly looks her best throughout as she writhes around wearing three different racy tiny ensembles, showing off her super svelte dancer's body in the energetic video. Cheryl is later seen walking and coincidentally meets up with a troupe of muscular male dancers hanging around with their cars. It's then she kicks off her dance routine and performing tight choreography with a handful of male dancers under the bridge.
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