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The Maine Premiere "'Inside Of You" Clip From 'Black And White'

Posted by Kevin Z. Rong Tuesday, July 20, 2010

Remember the hilarious joke song called "Inside Of You" from Forgetting Sarah Marshall? Phoenix pop-punkers The Maine have released their own version on MTV, the first and promotional single off their major-label debut album "Black & White," which dropped last Tuesday. Watch the band leave their black and white world behind to enter the crazy, colorful imagination of a young boy via his kaleidoscope.
The track "Inside Of You" is a classic The Maine song, with heartfelt lyrics and a catchy, passionate chorus. It's not quite as catchy as the Infinite Sorrow version but MTV hearts it, declaring it an "Instant Classic" via twitter. Arizona alt-rockers was basically made two videos in one here. There's a performance aspect, shot in crisp black and white, as the band rocks out in a stark white room on a black-and-white tiled floor. Alternatively, there's a narrative aspect. Shot in blurry black-and-white bordering on sepia tones, we follow a young boy as he navigates his way through a wake for an old man who one assumes is his grandfather. The old man "visits" the boy, giving him a magical telescope. When the boy looks through the scope, he sees a world full of magical colors and characters. Pretty beautiful and meaningful, too.
You're the type that knows what music is all about. The careful melodies, the heartfelt lyrics, the catchy hooks and vocal harmony. To you, it doesn't matter whether a band wears matching t-shirts or whether they take the stage sporting the latest trend. It's all about the music. And that's a good thing, because The Maine feels the very same way.
Hailing from Tempe, Arizona, The Maine throw their hearts and souls into making genuinely good music, no matter the image. Noted for their fun, fresh rock and their smart mix of originality and polished talent, The Maine creates the type of music you want to play with the windows rolled down, the wind through your hair and the warm sun on your face. With down-to-earth lyrics and a bright energy, it's no surprise that success has come quickly for the rock quintet who forged their identity as a band before some members had even finished high school. Now already juggling music video shoots, recording sessions and concerts, The Maine actually had the ink dry on their record contract before it dries on their diploma.

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