Roc Nation Princess Alexis Jordan, who recently scored UK hits with "Happiness" and "Good Girl," is back with the brand new music video for her follow-up third single "Hush Hush," to be taken from her self-titled debut album. "Hush Hush" manages to sound fierce and encouraging at the same time and it's another dancefloor filler with a chorus that will have you on your feet in seconds."Hush Hush" has a solid beat and a catchy hook which looks set to be another sure hit for the 19-year-old with its euphoric dancefloor-filling beats and another insanely catchy chorus. The new single doesn't stray far from that radio-friendly club sound, it was always the obvious single from the moment anyone heard the album. It dutifully stomps on the iridescent dance/pop beats "Happiness" and "Good Girl" paved and now, this is what listeners acknowledge to be the Jordan sound. She's gotta be proud of that, and we wouldn't be surprised if this track lingers around the charts this summer.
Jordan was a contestant on the first season of "America's Got Talent." After her elimination, she uploaded song covers via Youtube which eventually led her to sign with JayZ and Stargate's recording label. Though a US native, Jordan's efforts have found themselves most fruitful Internationally. When I realized her young age, I thought I was just going to listen to some tween pop I could forget right after. But towards "Hush Hush"'s hook, I began liking it. The sound and the vibe reminded me of the Pussycat Dolls. The lyrics seem to all go together without being too deep or too uninspired.
Over her most adult lyrics yet, Jordan sends an empowered and tough message to guy wot wronged her over the clattering, dancefloor-aimed production and vows a bit of old-fashioned revenge on him for being a bit of a useless guy to begin with. It's not as immediately catchy, but "Hush Hush" shows a different side to this popstrel, something only hinted at before in her predecessors. Jordan is pretty hacked off about something, and it seems to be because of her man friend is cheating on her. She's one young lady that won't be messed around by a no-good boyfriend. The Clifton Bell-directed video sees her being stood up by her fella, but rather than sulking at home, she pulls on her glad rags and hits the town with her girlfriends instead.
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