Atlanta hip-hop star B.o.B ventures out in the wilderness in his latest video for Dr. Luke-produced single "Strange Clouds," the lead single and title track from his upcoming sophomore effort, set to hit store shelves March 2012. It's a 3 minutes 47 seconds of bass heavy bragging, and harder edged hip hop. The 'Airplanes' hitmaker does not only bring rapper Lil Wayne, but also takes fellow rapper T.I. with him to enjoy some strange-colored clouds in a beautiful meadow.On the kickoff to his second LP, the 23-year-old Atlanta rapper slings references to Nancy Kerrigan, Inception and Top Chef over a blippy dubstep beat. Wayne drops a wink-nudge verse about getting blitzed, but it's B.o.B who lights up with a charming, tenacious flow. It definitely has a catchy, melodic chorus, but the rhymes hit hard, and the two voices and sensibilities blend well. Lyrically, the song is focused on self-promotion and dismissal of any haters.
B.o.B told Billboard magazine he chose the album title to reflect his maturity as an artist. "It's reflective of the growth, and how my perspective has changed. And 'Strange Clouds' is like a hybrid, the sci-fi with the organic. It's all about art, it's all about music, and I feel like this album is going to be a classic." He said the track was originally just something he wanted to rhyme on: "'Strange Clouds' could mean a variety of things from lacunosus clouds to unidentified flying objects to puffs of the most exotic of plants. He wanted to get an artist on it who could really bring that idea to life, and who better than Lil Wayne?"
With its infectious hook and braggadocious lyrics, the Motion Family-directed clip has an evening outdoors theme, and the two rappers performing under psychedelic natural light display which is apparently sending everybody in the hood crazy. The video finds the two MCs spitter swank about their meticulous rhyming in a green field beneath a sky of strange clouds, while T.I. drops in for a few appearances and everyone tries to figure out what's happening with those strange clouds up above. Once again, B.o.B proves that Young Money is still on top of the mainstream rap game.
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