Janelle Monáe find love in a robotic place in a stylized, high-concept video for her Miguel duet, "PrimeTime," the third single from the 27-year-old soul singer and dancer's latest sophomore album, "The Electric Lady." Just days after being named Billboard's Rising Star, Monáe took to the "Saturday Night Live" stage to showcase just why she's regarded as one of music's next big talents with a high-energy burst of retro soul-pop in the form of two tracks from her new album.
This sensual R&B ballad about two people finding themselves in the right place at the right time. The song's video, directed by Alan Ferguson, is a continuation of the epic sci-fi story Monáe tells on the album. "PrimeTime" is a love story based on the early adventures of a bar waitress called Cindi Mayweather (Monáe) and her first love Joey Vice (Miguel). Monáe explained: "The Emotion Picture gives a glimpse at Cindi's humble beginnings as a 'cyber-server' at the Electric Sheep nightclub, a syn bar serving high-class 'show droids' to the rich and lonely in a dangerous section of Metropolis known as Slop City."
She added: "Incidentally, the innovative cybersoul music played at the club directly impacted Cindi, and she began singing and performing her own innovative compositions a short time after quitting this assignment. In addition, Cindi became determined to change the public perception of what an electric lady could be, dream and aspire to after working in the dismal conditions at the club."
In the dark and stylized video for "PrimeTime," which is set in a Blade Runner-like world, the R&B stars play lovers in a futuristic search for love. The site, naturally, is a night club where dancer droids are programmed to entertain male clientele with Monáe playing a humble cocktail server. As Miguel arrives and catches sight of her, and like a lot of us, is unable to pay attention to anything else - not even the body-rolling dancers on pedestals. Conflict ensues, but Miguel's chivalrous nature wins in the end - they head back to his place for Chinese take-out.
This sensual R&B ballad about two people finding themselves in the right place at the right time. The song's video, directed by Alan Ferguson, is a continuation of the epic sci-fi story Monáe tells on the album. "PrimeTime" is a love story based on the early adventures of a bar waitress called Cindi Mayweather (Monáe) and her first love Joey Vice (Miguel). Monáe explained: "The Emotion Picture gives a glimpse at Cindi's humble beginnings as a 'cyber-server' at the Electric Sheep nightclub, a syn bar serving high-class 'show droids' to the rich and lonely in a dangerous section of Metropolis known as Slop City."
She added: "Incidentally, the innovative cybersoul music played at the club directly impacted Cindi, and she began singing and performing her own innovative compositions a short time after quitting this assignment. In addition, Cindi became determined to change the public perception of what an electric lady could be, dream and aspire to after working in the dismal conditions at the club."
In the dark and stylized video for "PrimeTime," which is set in a Blade Runner-like world, the R&B stars play lovers in a futuristic search for love. The site, naturally, is a night club where dancer droids are programmed to entertain male clientele with Monáe playing a humble cocktail server. As Miguel arrives and catches sight of her, and like a lot of us, is unable to pay attention to anything else - not even the body-rolling dancers on pedestals. Conflict ensues, but Miguel's chivalrous nature wins in the end - they head back to his place for Chinese take-out.
0 comments