Sky Ferreira has shared a new dark and dancey clip in the form of a stylish and artfully lit music video for her song "You're Not the One," the tune serves as the lead single from Ferreira's upcoming long-gestating major-label debut album, "Night Time, My Time" which is currently available for pre-order in the lead up to its official release on October 29th through Capitol Records, following a trio of EPs from the 21-year-old synth-pop artist. Things may have gone up in flames in Ferreira's personal life over the weekend, but there's hope on the horizon yet for the embattled songbird.
After a long journey through the music industry, pop singer Ferreira is finally ready for releasing her much-discussed, much-much-much delayed debut album, which was initially called "I Will" and was supposed to be out during the summer. If you're into starting your day with a little electro-pop, Ferreira's new single will be right up your alley. A characteristically moody slice of electro-pop produced by L.A.'s Ariel Rechtshaid, the electro-pop anthem "You're Not The One," is a fluttery, immaculately produced '80s-style breakup jam, and an 80s leather-and-lights revenge fantasy against the guy who's not the one.
Ferreira said of the song: "The production is super-inspired by Low by David Bowie [...] I wanted to make a super-poppy version. Like not when you're rolling up your car windows because you don't want anyone to know you're listening to it. Like trying to hide it in your iTunes. Ariel had the idea. People say it sounds like Siouxsie Sioux. I guess the song was originally about a relationship when you're not chasing after them. You know they're kind of fucked up. It's like a game of cat and mouse. They're interested but not interested enough and it's not fair. That's basically what it should be called, 'It's Not Fair.'"
The dusky video set in some high-fashion night club, from director Grant Singer, who also worked on the video for her breakout single, "Everything Is Embarrassing," tells the story of an ill-fated nightclub romance and details a night of betrayal and heartbreak inside of a laser-light discotheque, until the very end. The visuals see Ferreira performing in a club-like environment before waking up confused and bruised in a field the next morning. Then again, perhaps this clip isn't the one to turn to for comfort, given that it depicts a rather grim episode in a dimly lighted nightclub in which Ferreira pokes a guy in the neck with an ice pick figures prominently.
After a long journey through the music industry, pop singer Ferreira is finally ready for releasing her much-discussed, much-much-much delayed debut album, which was initially called "I Will" and was supposed to be out during the summer. If you're into starting your day with a little electro-pop, Ferreira's new single will be right up your alley. A characteristically moody slice of electro-pop produced by L.A.'s Ariel Rechtshaid, the electro-pop anthem "You're Not The One," is a fluttery, immaculately produced '80s-style breakup jam, and an 80s leather-and-lights revenge fantasy against the guy who's not the one.
Ferreira said of the song: "The production is super-inspired by Low by David Bowie [...] I wanted to make a super-poppy version. Like not when you're rolling up your car windows because you don't want anyone to know you're listening to it. Like trying to hide it in your iTunes. Ariel had the idea. People say it sounds like Siouxsie Sioux. I guess the song was originally about a relationship when you're not chasing after them. You know they're kind of fucked up. It's like a game of cat and mouse. They're interested but not interested enough and it's not fair. That's basically what it should be called, 'It's Not Fair.'"
The dusky video set in some high-fashion night club, from director Grant Singer, who also worked on the video for her breakout single, "Everything Is Embarrassing," tells the story of an ill-fated nightclub romance and details a night of betrayal and heartbreak inside of a laser-light discotheque, until the very end. The visuals see Ferreira performing in a club-like environment before waking up confused and bruised in a field the next morning. Then again, perhaps this clip isn't the one to turn to for comfort, given that it depicts a rather grim episode in a dimly lighted nightclub in which Ferreira pokes a guy in the neck with an ice pick figures prominently.
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