It's all the right amounts of crazy you'd expect from pop star Lady Gaga, after one day delayed to give more time to make it perfect, the much-discussed new video for her new single "Bad Romance" finally premiered on LadyGaga.com Tuesday. And needless to say, it was worth the wait.The RedOne-produced track "Bad Romance" is the lead single from her upcoming highly anticipated "The Fame Monster" album which was meant to be a re-release of her debut album "The Fame" and will hits stores on November 23. The single was a hit even before it debuted, a testament to Gaga's global popularity and the power of her unique brand of art-pop.
The eye-catching and conceptual clip for "Bad Romance" was directed by Francis Lawrence who's also helmed clips for the likes of Britney, Justin, Gwen, Shakira and Janet Jackson, not to mention the post-apocalyptic Will Smith vehicle "I Am Legend." Gaga detailed what it was like to work with Lawrence on the project, "I knew ability as a director is so much higher than what I could. There's this one shot in the video where I get kidnapped by supermodels. I'm washing away my sins and they shove vodka down my throat to drug me up before they sell me off to the Russian mafia." When explaining her concept of the video she said "It was collaborative. He's a really pop video director and a filmmaker. He did 'I Am Legend' and I'm a huge Will Smith fan, so I knew he could execute the video in a way that I could give him all my weirdest, most psychotic ideas, but it would come across to and be relevant to the public."
The international pop diva more than lives up to her reputation for visual innovation in the new clip, which is the kind of video you just don't see very often anymore and that goes double for the anticipation surrounding it. This is officially the best video Gaga has ever done, and once you finish this five-minute extravaganza, you'll think the same. It's a testament to her brilliance as an artist that Gaga is using the "Bad Romance" video as the jump-off point for the next leg of her career. The message is clear: the old Gaga is over, here's the brand-new Gaga, the one who seems to delight in pushing the boundaries and exploring all manner of sexual proclivities. Gaga, the marketing genius of the century starts 'The Monster Ball Tour' on November 27 and it promises to be better than anything before.
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