Multi-award winning and GRAMMY nominated artist, Francesca Battistelli has released the music video for her multi-week No.1 hit, "This is the Stuff," the lead single from Pop/Contemporary Christian superstar's sophomore CD, "Hundred More Years," dropping across the States in March. Battistelli recently made Dove Awards history when she won the award for "Artist of the Year," making her the first female vocalist in 19 years to claim the elite title."This Is The Stuff" is an irresistible pop song crafted in the inimitable Battistelli style, but with an easily catchy secular touch that could make "This Is The Stuff" a crossover hit as well. Listening to track for the first time, I am reminded of Train's "Hey Soul Sister," and we all know what a hit that was. It is about being frustrated and annoyed by little things in life. Although I do not forget what a blessing this life is, this song still reminds me that the small things that drive me crazy aren't worth the effort I put forth in letting them drive me crazy!
This up-tempo tune was written by Battistelli, along with producer Ian Eskelin and Tony Wood, the song expresses the frustrations of everyday life that often drive us crazy, but in the end teach us patience and thankfulness. In our interview with Battistelli, she said: "I came up with like 20 different frustrating things, and we just picked our favorites. The idea of me losing my keys and my phone is very true to my life. I'm constantly having my husband call my phone because I can't find it, and then it happens to be in my purse or in my pocket - it's a very true line."
It was Eskelin's idea to use a ukulele on this track, which Mike Payne played on the record. Performing the song live, Battistelli plays the ukulele with two of her band members, forming a ukulele trio. She told us: "The song kind of took a different direction when we introduced the ukulele, but we love how it turned out, and it's such a fun song." The fun, animated video brings to life the 26-year-old the Dove Awards darling's smash hit single about taking life's little frustrations in stride.
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