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Nicki Minaj taking aim at cheap dudes in "Lookin Ass N*gga"

Posted by Kevin Z. Rong Sunday, February 16, 2014

Nicki Minaj is back with a vengeance as she's dropped a black and white music video for her script-flipping new single, "Lookin Ass N*gga," is reported to be the first taste featured on her own upcoming third studio album, "The Pink Print," and also appear on upcoming Young Money/Cash Money compilation, "Rise of An Empire," due out in March 11. The new video for Minaj's sneering put-down "Lookin Ass N*gga" marries K-pop excess to vast Anton Corbijn-style lonely desert minimalism and diamond-dipped Hype Williams fetishism, and it is amazing.
"Lookin Ass N*gga" is a hip hop song and it commences with a persistent piano thump and auto-tuned wail, after which Minaj begins rapping about her criticisms of the male gender, which are referred to as "lookin ass niggas." Her verses highlight particular distastes of men fixating over her buttocks, embellishing their financial stability, and overemphasize their connections with drug-dealing. Minaj feverishly protects her rap crown spitting a furious flow of angry bars as she followed a similar rhyme pattern throughout and stacked multisyllabic bars ending each bar with the controversial N-word.
The track, which owes a bit to Mos Def and Q-Tip's 1999 cut "Mr. Nigga," finds our lithe-tongued heroine tilting all the way toward one end of her internal spectrum. It's a no-holds-barred attack on lame dudes, complete with double assault rifles. The track is a remarkable display of personality: when Minaj turns her gaze to the camera, a single arched eyebrow or touch of her hair conveys a powerful disdain that seeps into your skin. When gestures packing that much force are coupled to wickedly spat put-downs and punch-lines, it's fearsome to behold. The message is clear: this is not someone to trifle with. If the song is a sign of things to come from Minaj in 2014, we're in for an exciting year.
The monochrome video takes places in a vacant section of land near a mountain range. Dressed in a black see-through leotard and star-shaped nipple covers, the fiery femcee gets back to her rhyme-spitting roots, is seen suggestively posing throughout the Nabil Elderkin-directed clip, taking aim at fake and lying dudes literally, and holding an assault rifle, shooting gigantic guns into the air when not straddling a tastefully minimal chair. Close-up footage of a man staring at her is interspersed throughout the clip and Minaj shoots at him at the end of the video.

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