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Cody Simpson is filled with teenage heartbreak in "Not Just You"

Posted by Kevin Z. Rong Wednesday, October 12, 2011

Cody Simpson unveiled his new beachy video on MTV for his latest heartfelt single "Not Just You," taken from his second EP "Coast to Coast," is available in stores and on iTunes now. The song storyline is about a boy who realizes that both people are at fault for the ending of a relationship, and it definitely follows a girl, because we get to see Simpson up-close and personal with his love interest, standing together on the beach and even serenading her on his guitar.
The YouTube sensation takes it slow with this beautiful ballad, he might be young, but doesn't mean he doesn't know heartache. The 14-year-old current MTV Push artist shares a tender moment with his music video love interest, Madison McMillin, and strolls through the cold city streets as he thinks back on his carefree summer days on the beach with his former girlfriend. The Aussie teen explores the post break-up blues, as well as his ability to wear clothes in all different types of weather, in his latest video for "Not Just You."
The the Kids Choice Award winner's lovelorn new clip was filmed on Venice Beach, and in downtown L.A., and was directed by Roman White, who explains his concept for the project in the "making of" clip. "You have this couple and they've kind of broken apart, and Cody's video girlfriend, Madison, is leaving him," he says. "So he's alone in the city, she's alone in the city, it's winter, it's kind of cold... and Cody's realizing that it wasn't just her that was part of the reason that they broke up, it was him as well."
The director adds, "Halfway through the video, he realizes he can't let her go." In the new clip, we see Simpson sings his sad song as he reminisces about better days on the beach with his girlfriend, who packs her bags and gets ready to get on the subway to take her somewhere far, far away. We also see a winter-coat-clad Simpson walking through the dimly lit backstreets of New York, looking back on a summer love that somehow went awry. In the end, the broken couple are seen at a train station trying to make amends until his love disappears.

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