Today's Pick

Cher Lloyd continues to open up to everyone with an unparalleled transparency and gets more personal than ever before in her brand new music video for "Sirens," the soaring follow-up is the second cut from her upcoming sophomore album "Sorry I'm Late," due out May 27 on Epic. The emotionally heavy and heart-wrenching clip chronicles a very private memory from Lloyd's childhood. As a result, the narrative conveys a palpable cinematic drama that matches the song's musical impact. Following the tale of an unbreakable family bond, "Sirens" remains brutally honest and immensely poignant.
The former X Factor contestant tried to shed her girly, pre-fab pop star reputation, and  pulls back the curtain on "Sirens," which is a good taste of what's to come as she went on to describe the track as "teary, emotional and fearless," and labelled it as one of the best songs she has produced. The production is less bubble gum and more grown-up pop with a full-bodied, super grown up midtempo power ballad of mega-proportions, shows off Lloyd's impressive belty vocals and more vulnerable side. The music itself remains a genuine exploration of her emotions and experiences, eschewing typical pop sheen in favor of raw reality.
And Lloyd had to dig deep for the music video as the singer recently tweeted, "I can't put into words how personal my new video is. I've let my barriers down for the first time." Smoking. Crying. DEA agents busting down the door, on the hunt for drugs. Somehow the 20-year-old British songstress who was cute as a button on The X Factor and chirping on brat-pop jams like "Swagger Jagger" and "Want U Back" majorly grew up in the span of three years, as evidenced by her dark and dramatic video for "Sirens."
The Darren Craig-directed clip portrays a very grown up singer and sees Lloyd call the authorities on her drug-dealing partner, which in turn sees her home raided by armed police. It takes the whole affair to a more emotional level, as the story of a woman bound to her drug-dealing boyfriend plays out. His eventual arrest leaves Lloyd sobbing in a hallway, until at last she embroils herself in the whole mess by running out of the house with his stash and burns it to protect him. The final moments of the "Sirens" visual reveal that the tie that binds Lloyd to her troubled paramour is a young daughter.

Our eyebrows shot up when we first heard the title track and opener to Lily Allen's upcoming "Sheezus" album last month, and now, the bait of the sarcastic pop anthem has been presented to the world at large with a colorful visual for her anti-pop wars takedown as the 28-year-old makes bid for "Sheezus" title, praises pop divas. The new album addresses a number of social issues, including sexism and misogyny in the music industry, and features Allen flaunting her trademark wit and acerbic lyricism.
Allen commented on the album: "I wanted the album to be called 'Sheezus' before I had a song with that title. The word inspired the song, and 'divas' rhymes with 'Sheezus.' I was really working backwards. Then I had to figure out a message. It starts off with me being quite scared about coming back. I'm really a sensitive person, and I take that on." Allen's at it again. The never-not-opinionated Brit takes aim at reigning pop queens: Beyoncé, Katy Perry, Rihanna, Lady Gaga and even sweet little Lorde in the song's chorus, reserving high praise for the latter two. But what it all leads up to is Allen's bid to become a diva - "Sheezus," and with her forked-tongue wit, to remind listeners all of the above get periods.
While the song's lyrics could be considered disses to the artists, but as Allen explained to MTV News, "The idea of the song is the ridiculousness that there even is a Sheezus." Cast in that light, it's easier to get behind the song as a celebration of different styles of female power, not a take down of them. What she's really doing is admitting she's been away from the scene for awhile and acknowledging that the ridiculousness of the industry hype battles between female musicians she's returned to isn't going to be easy to beat. Nonetheless, no matter how awesome the other ladies are, she wants to be on top: "Second best will never cut it for the divas. Give me that crown b***h, I wanna be Sheezus."
Leave it to Allen to strike every major pop princesses nerves in all the right places! Aside from the punchy lyrics and catchy melody, the "Sheezus" video aking many prisoners with its witty rhymes, great beat, and ridiculous visuals. With a hilariously playful space vibe, the video features a bunch of Warholian Day-Glo Allens with animated scribbles while the psychedelic neon shades of Allen, looks like an Avatar extra, portrayed with certain illustrated cartoon-like features, like eyes made of gold glitter and scattered dashed lines across her face, under a space-age blacklight giving shout outs to other women in pop music.

With Future's long-awaited new sophomore album, "Honest," out on April 22nd via Epic Records, his team wastes no time in putting out the video for his new single, "I Won," which features Kanye West. The two hip-hop artists toast to the trophy girls in the iconic hip-hop film visionary Hype Williams directed the slick visuals for the Metro Boomin-produced track, which is a subdued, mostly black-and-white affair featuring the pair strolling along the beach with some bikini-clad babes and send up tributes to their lady loves Ciara and Kim Kardashian, respectively.
The celebratory and sentimental Future/West ollaborative track "I Won," is one of the more ballad-like moments on "Honest," which divided fairly evenly between trap bangers and slow jams. Future takes command in the track's first half, delivering romantic and sexual lines through a massive layer of auto-tune. West, as he tends to do, steals the show with his verse, promising the models that he wants to "dip that ass in gold." Future said of the song in a recent interview: "'I Won' is not a love son. It's just me uplifting women in general. I'm giving women the power to treat themselves as a trophy-to show that and know it in yourself and be confident-because when they do that, whoever they're with is winning. I'm not teaching motherf**kers how to love."
Earlier this month, Future described what the video for "I Won," would look like. "We on the water, on the beach, and it's beautiful women," the the Atlanta crooner told Hot 9's Angie Martinez. "We made [them] look like the old Hype Williams' video girls," Future said. "You know when video girls were stars back then. Video vixens, you really got them from the Hype Williams videos." Yup. That sounds about right.
Filmed primarily in black and white, the visuals for the "Honest" cut flip back and forth between shots of both rappers standing alone on the beach, with close-ups of women rolling around in the sand, addressing their respective significant others. Future is once again rocking his newly-blonde locks. Future is once again rocking his newly-blonde locks, wearing an all-white ensemble as West goes for the T-shirt look, and some swimsuit models. However, Ciara and Kardashian-who are both the obvious "trophies" that the song rapping extensively about are nowhere to be found in the video, however, two scantily models fill their places, posing on the sand.

Beyoncé graces the cover of this year's TIME 100 issue and she's made TIME.com the first official outlet by dropping intense, touching music video to her self-titled visual album's opening ballad, "Pretty Hurts." The TIME 100 cover subject makes an epic statement on the nature of beauty and the clip strives to explore the definition of pretty, in which we finds Beyoncé critiquing what she sees as a bankrupt beauty culture, and features a cameo from Harvey Keitel.
Beyoncé starts her self-titled fifth album with an assault on the pressures that women face to attain physical perfection. The touching opener, was co-penned by Beyoncé with Australian singer Sia Furler and producer Ammo, is a smoky pop and neo soul song with speechy lyrics about the tyranny of the beauty industry, intended as a self-empowerment anthem as Beyoncé sings about the fatal consequences that our common pursuit of the perfect body can have, and how perfection is a disease while looking flawless and negatively of beauty stereotypes. Well, the whole point is that beauty alone will not bring you happiness, especially when you've achieved it on someone else's terms.
Despite the fantastic lyrics, what you see on screen is a different picture. The Melina Matsoukas-directed clip is a graphic depiction of the stresses suffered by models and beauty queens and concludes with home footage of a pre-teen Beyoncé accepting a singing award after a presenter mispronounces her name. Beyoncé is portrayed as a beauty pageant contestant exploring the correlation of outer beauty and happiness, but she is also a troubled beauty queen who is addicted to diet pills and represents "Miss Third Ward," the area of Houston neighborhood where she grew up.
Miss Third Ward does everything in her power to look flawless, but still can't achieve perfection. While the concept for the video was conceived from society's view on beauty and the extremes some women go to to attain it, Matsoukas said she also pulled some of her inspiration from Queen B herself. It was Beyoncé herself who suggested that Miss Third Ward loses in the competition. And actually the woman who wins is an albino woman. "When you get this trophy, and you're looking at it, is it worth it?" Beyoncé asked. "That song represents finding that thing in the world that makes you truly happy."

Katy Perry ditched her usual glam and sparkly routine for a more zany and hilarious music video for her single "Birthday." Not only is Perry's new comedic video super fun and happy, but the 29-year-old songstress goes to great lengths to transform herself into her alter egos Goldie the Dancer, Yosef Shulem, Kriss the Clown, Ace the Animal Trainer and Princess Mandee, all of whom perform as party entertainment acts, and her hysterical impressions of the world's worst birthday party entertainers had us in stitches for eight straight minutes and it totally pays off.
This upbeat and irrepressible jam, contains elements of funk-pop, synthpop, and disco house, finds Perry seducing a lover with a bunch of sexual innuendos and promising to give that lucky person the best birthday ever. The exuberant disco song was written by the singer along with Bonnie McKee and the song's producers Dr. Luke, Max Martin, and Cirkut. "Birthday" was a musically updated version of disco with a glorious retro-disco explosion, achieved by replacing cheesy strings with jerky breaks and synth washes. Its joyful lyrics present the commemoration of her partner's birthday as a metaphor for sexual intercourse.
The clip begins with short introductions to the characters Goldie, Yosef, Kriss, Ace, and Mandee. Perry is then shown entering all of the five parties in disguise as "The World's Worst Birthday Party Entertainers." First it shows the pop star dressed as Goldie the burlesque-like older entertainer with a whole lot of cleavage and next she presents Yosef, a Jewish entertainer. Dressed in a gray suit and burgundy shirt, and wearing a mustache and a Yarmulke on her small afro, Perry is unrecognizable. As Kriss, an intoxicated kid's birthday entertainer resembled Perry the most. Unfortunately I do look like Papa Smurf right now," Perry says in the character of Ace, a zookeeper who lost his license.
Finally, Perry appeared dressed as a fairy princess who doesn't seem the least bit interested in entertaining anyone. In fact, she wears a mask and stern face while playing with her cellphone, and provides her Twitter handle. At this point, the video is nearly two minutes in, and Perry has yet to sing a note. Finally, the actual song begins to play, showing all five characters at the different parties. The unsuspecting guests have no idea it's the "Roar" singer in costume. Best part is when she finally reveals her true identity to the screams of the little girls at the princess party, who all shout, "Happy Birthday!"

With his single "Happy" still sitting atop the charts, Pharrell Williams silences his critics once and for all with the new video for its follow-up "Marilyn Monroe," the second single and opening track off his sophomore album "G I R L." The Neptunes hitmaker celebrates the different women of the world in the heavily-choreographed clip. Rocking his beloved, oversize red hat, the 41-year-old star dancing with scores of the happy-looking and racially-diverse female dancers in a red, white, and blue room, in outer space, and on a rooftop overlooking downtown Los Angeles.
Williams opens his "G I R L" album with this girl power song, which is about self-love and self-worth, and features vocals from English singer Kelly Osbourne. Its lyrics discuss helpless romantics and the perfect lady references to several female historical figures, including Marilyn Monroe, Egyptian queen Cleopatra and French heroine Joan of Arc, as Williams dismisses all three as "[meaning] nothing to [him]" and laments that he "just [wants] a different girl." He explained at the album's listening party that his intention was to write a tune that said that ideals of feminine beauty are redundant. "You don't have to be a certain weight, a certain height," Williams said. "For me, she doesn't have to be the statuesque American standard of what beauty is."
But "Marilyn Monroe" isn't really about Monroe, it's about all the ladies who are not Monroe, but that's OK, Williams doesn't judge. As he explained to The Sun: "I called the song 'Marilyn Munro' because she was beautiful. Then the lyrics name check Joan of Arc because she was heroic, and Cleopatra was wise. Women don't have to be any of that to be beautiful. You can just be your own thing." The song also functions almost as a title track, "The reason why I named it 'G I R L' in capital letters is because when you look at it, it looks a little weird. And the reason why it does is because society is a little unbalanced," Williams told BBC Radio 1.
The video, directed by Luis Cervero, wisely doesn't try to outdo the 24-hour-long shenanigans of the "Happy" video, opting instead for the playfully raunchy low-concept vibe of "Blurred Lines," back when all anyone was saying about that clip was that it was "playfully raunchy." It's the kind of video where large portions are set on a goofy lavender moonscape, where Williams' hats practically get a feature credit, and where Osbourne interrupts the proceedings from nowhere, like she does on the track, to go on about the groove and disappear. Like "G I R L," it knows that pop ubiquity should never be taken too seriously. Watch Williams salute diversity in the colorful clip below.

Ricky Martin is breathing life into the 2014 World Cup with the music video for his energetic and upbeat single "Vida," the second track off the Official FIFA World Cup album, "One Love, One Rhythm," due out in May. The FIFA World Cup has been a happy hunting ground for 42-year-old Martin. His 1998 theme song "The Cup Of Life" introduced him to new fans around the globe and a subsequent performance of the song at the Grammys is credited with breaking him in America. The energy, fun, sensuality and culture of the Brazilian people, through music and soccer, are highlights of the "Vida" video.
Produced by Salaam Remi, and written by the winner of the SuperSong global competition, Elijah King, who worked closely with Martin to record the final version of the track. The song's lyrics pay tribute to the international soccer tournament's ability to bring people from "every nation" together to celebrate and enjoy "la vida buena" (the good life). The bilingual rhythmic new anthem is a percussion-heavy, celebration of the important things in life (romance, having fun, partying etc). It's only fitting that then that the feel-good song get an equally uplifting video.
"I had a lot of fun flying to and shooting in Brazil," the Latin heartthrob said. "It's an incredible feeling to have had the opportunity to participate in a global initiative like SuperSong. I'm very excited to finally be able to sing "Vida" and share this special song with the world." Looking quite relaxed in shorts and a tank top, Martin sings along the beaches of the Brazilian city with approximately 100 extras - kids, dancers, models, samba dancers and more that were carefully chosen to represent the diversity of the Brazilian people, dancing on the beach.
Filmed on the sun-drenched beaches of Rio, the Kátia Lund-directed Summery clip finds the Puerto Rican superstar and a crowd of beautiful people strutting along to the track's propulsive rhythms. "The lyrics and the emotion that are reflected in the video for "Vida" inspire a celebration of life, in a way that is pure and simple: the sun, coming together and the energy," Lund said. "It's about a life where differences are celebrated and appreciated easily and with happiness. That's why Ricky wanted a singular video, one totally different from what he has done in the past: without choreography, big sets or directed scenes. He just wanted it to be natural."

The punk girl who never grows Avril Lavigne lets her love affair for the beloved Japanese mascot go wild in the music video for the brand new Japanese single "Hello Kitty," the fourth single from the pop/rock singer's self-titled fifth album. Canadian-French singer didn't turn up to be the successful album all Lavigne fans hoped to be, but at least it spawned one Top 20 US hit and made Lavigne play sold-out tours in Asia, and Latin America. However, the new video as a whole is unfortunate and its unlike anything we've seen from the singer-but not necessarily in a good way. It will leave you sad and confused.
Clearly she's been body-snatched for "Hello Kitty," a sugar-coated dance jam that was inspired by a fictional female white Japanese bobtail cat with a red bow that was created in 1974 by the Japanese company Sanrio, is about an "aggressive" love with the fictional character, where it includes Lavigne commenting on slumber parties, loving the kitty, having fun and eating. It's a strong electro-pop and pseudo-dubstep song that is heavily influenced by hard rock and pop punk, while it features a dub-step influenced drop. The song is noted as Lavigne's first electronic experimental track in her career to-date.
Lavigne penned this experimental electronic dubstep track about the cute Japanese line that seems to acknowledge its own tokenism by adopting a "J-Pop American Funtime Now!" sheen. "I love Hello Kitty so much there's a song on the record called Hello Kitty. Pink is my favorite color... I'm really excited about this song," she gushed to Ryan Seacrest. "I'm obsessed with Hello Kitty and it's really fun and the sound is different." Not only is this song about Lavigne's love of the Japanese brand but also has a double meaning. "Obviously it's flirtatious and somewhat sexual," she told Digital Spy lyrically, "but it's genuinely about my love for Hello Kitty as well!"
Self-infantalization has always been a mainstay of Lavigne's personal brand, but as she starts creeping towards 30 she's decided to take a page from Gwen Stefani's book and insert herself in a culture that absolutely reveres that sort of thing: hello, Japan! In a candy-colored clip Lavigne shows her love for the distant country as she is flanked by Japanese doll-looking background dancers and attempts to do a choreography around in cute candy stores, eats yummy sushi, and takes photographs like a touring while walking the streets of Tokyo. Mrs. Nickelback is clearly having more fun than any of us on the track. Get ready to be slayed!

After the global success of its smashing hit "Say Something" featuring the guest vocals of Christina Aguilera, the New York based pop duo A Great Big World has ready the follo-up and third official single taken from their debut album "Is There Anybody Out There?" on which Chad Vaccarino and Ian Axel infuse their brand of pop with an extra dash of creativity that isn't known as EDM, hip-hop, or 'swagger,' and show the world they are both contemporary and vintage, which is definitely a balanced approach.
The next single is the piano ballad "Already Home," which has already impacted the American Contemporary radio. This was one of the first tunes that the A Great Big World pair wrote together; it was originally an Axel solo song. They recalled to The Huffington Post: "We just kinda forgot about it. It was put on the back burner. It wasn't until we were choosing songs for the A Great Big World album that we stumbled upon a demo of it and it just hit us differently than it ever had." The duo explained the song's meaning: "We were on the road a ton and were dealing with being away from home and loved ones," they said. "The idea is that we are always 'home.' Love transcends any distance."
"Already Home" slows the tempo and opting for more mid-tempo fare. Even though it's slower, there still plenty of energy and overall excitement behind the shared vocals, particularly as the cut builds in intensity. Vocal harmonies and soaring strings help to guide "Already Home" to its remarkable fever pitch, only to settle down as the cut closes. As they singing: "If only New York wasn't so far away/ I will be there every step of the way/ When you're scared and alone,/ Just know that I'm already home."
The duo shot the music video for "Already Home" this past weekend, which is a very literal interpretation of the romantic tune's lyrics, follows the story of a couple, played by "Glee" star Darren Criss in L.A. and "Gossip Girl" actress Jessica Szohr in NYC, who endures a long-distance relationship and going about their separate lives but constantly mirroring one another. At first, they have no problems with the long-distance relationship. They later have a huge fight and eventually decide to meet each other in person. At the end, you can see both purchasing flight tickets to visit the other, and their airplanes taking off. The conclusion is a big 'kiss' scene. But, didn't they just mess it up?

Jhené Aiko acts out her pains in the music video for "Comfort Inn Ending (Freestyle)," the project's bonus cut from her 2013 EP "Sail Out," her first with Def Jam. The 26-year-old California singer has plenty of reasons to smile: Not only has her "Sail Out" EP been getting a lot of love from fans, she absolutely rocked Coachella on Sunday night. So what is it that has the emerging singer so upset in her new music video? A cheating lover, of course. The rising R&B artist laments the end of a relationship after a lover cheated on her, so she started an Air Jordan bonfire.
This song started off with a CD of beats given to her by Aiko's record label boss, producer No I.D. The track tells Aiko's personal stories about relationships, infidelity, and learning from past mistakes. One of the instrumentals especially spoke to her. She told Artist Direct: "That's how I write. I will just write around his track and wait until I start saying or singing something along." "I couldn't write anything to it," Aiko continued. "I was like, 'I love this track so far' so I went into the studio and just freestyle-d it. I was really going through it. I had just went through this heartbreak. I really felt like I wanted to tell that story. It was a freestyle."
The video is directed by Topshelf Jr and follows Aiko in the aftermath of learning about her lover's affair. She has a good cry, lights his shit on fire, the usual. It starts with Aiko flinging clothes out of her man's closet as she sings the song's opening and most poignant line, "Thought I told you not to trust these hoes," as she tosses shirts, jewelry and a pair of black and red Air Jordan XIs - one of the most sought after sneakers ever. Everyone deals with heartbreak differently; Aiko goes on a rampage, taking a key to her ex's Porsche while his new love sits inside. "Really, we had the perfect end, that night that we shared at the Comfort Inn," she sings after she comes to the conclusion: "I was not the only one to you."
The lyrics depicting a relationship that found its peak at a Comfort Inn, where they "made love like the world would have ended." With a stream of tears running down her cheek, the cutesy California siren pours a trail of gasoline and lights a match that ignites and sends her former lover's belongings up in flames. "I was weak then and you knew it," she sings. The end of the video flashes back to happier memories as Aiko and Mr. Wrong frolic in a grassy field, before she is snapped back into her fiery reality. "If this was not love, then please tell me what was it?" she pleads while staring into the flames.

Eminem and Rihanna aren't the only ones who are dealing with "Monsters," the musical masterminds of electro-pop-hip-hop-rap group Timeflies have some demons they're dealing with, too. The pop-rap duo teamed up with the guest vocals of Bristol-based singer-songwriter Katie Sky, unleashed their brand new music video for "Monsters," the third official and fourth overall single off of their upcoming debut studio album "After Hours," which will be released on April 29th via Island and UMG Recordings, and it is currently available for pre-order on iTunes.
Timeflies taking over the music scene since late 2010 has proven to be more than just a one-note Internet sensation since then and has definitely been a rewarding experience. The 'electro-hip-hop-dub-something' duo consisting of Producer Rob "Rez" Resnick and vocalist Cal Shapiro. Though they got their start in Boston, the guys are originally from New Jersey and New York, respectively, and are currently living in Manhattan. Using elements of pop, hip-hop, electro, dubstep, and rock, Timeflies aims to escape genre limitations.
Their goal has always been to make music that people can connect with. Though Resnick and Shapiro co-write all melodies and lyrics, Resnick's passion for his music is apparent in the way he speaks: a rapid-fire, fervent kind of way that gives the impression that he's constantly thinking in rhythm, notes and chords. Though Resnick is chiefly responsible for mixing beats and the synth in the background of tracks, he is equally as comfortable with the piano, drums and guitar - a testament to his musicality. His academic and practical understanding of classic musical theory also permits him to stray from the norms and thoughtfully defend what he's doing.
Now the multi-talented duo hit us with yet another new track for "Monsters," this time slowing up from their previous hits. "Monster" has a light sound that's not over-powering and a smooth beat in the background to complement it. What also makes this track amazing is that Sky has the sweetest sounding vocals I've heard in a while. Overall, the song has that traditional Timeflies sound, but in a good way. It's a sound they know listeners like. Without doubt, another brilliant track, mixing the perfect voice of Sky with the vocals of Shapiro. Their infusion of pop, hip-hop and dancefloor music will keep everyone excited and going long "After Hours."

After tons of teasers, One Direction finally released the official video earlier Friday for their new single "You & I," the fourth to be cut from their latest studio album "Midnight Memories," which became the biggest-selling artist album of 2013 when it was released in November; giving the boys yet another gargantuan-seller. So far it has spawned the hits "Best Song Ever" and "Story Of My Life," with the title track released as the third single earlier this year. The ultra cool clip is very simple, just focusing on One Direction's bizarre walking and their 'time freezing' moments.
This delicate us-against-the-world guitar ballad was penned for the boys by Julian Bunetta, a veteran music producer on The X Factor, with John Ryan and Jamie Scott. The song initially came about after they were chatting about their love lives. However, it eventually came to focus on not just romantic love but also as an ode to One Direction's fans. The love ballad, described as "an important song for us" by bandmember Louis Tomlinson, and Harry Styles saying: "'You & I' is a love song. It's saying you're inseparable and nothing can get in the way of you and your love."
Looking all grown-up in matching cozy gray sweaters, the guys brave the cold temperatures and stroll along the Clevedon Pier outside of Somerset, England, in the clip, which was directed by longtime collaborator Ben Winston. The music video starts out with Niall Horan is seen looking dreamy, walking along the pier wearing that gray sweater and black pants in a chilly day. Wardrobe is a key point in the "You & I" video. As Directioners know, this is a boy band that never wears matching outfits. But we now know that they share the item of clothing because they transform into one another in one continuous shot!
As Horan concludes his verse on the romantic "Midnight Memories" ballad, he suddenly turns into bandmate Liam Payne, who continues walking on the pier in the same outfit. Payne then transforms into Styles, who belts out the song's chorus. "You and I/ We don't wanna be like them," he sings. "We can make it 'til the end/ Nothing can come between/ You and I/ Not even the Gods above/ Can separate the two of us/ No, nothing can come between/ You and I." Styles then turns into Zayn Malik and, finally, Tomlinson before all five members of One Direction eventually all meet up toward the end of the clip, rolling around on the boardwalk, playing with balloons, kicking a soccer ball and pretty much being adorable.

Sky Ferreira gets in a pretty dangerous-looking area of Compton in a 90s gangsta rap-inspired stylish video for "I Blame Myself," with some help from online fashion retailer SSENSE, who styled her for the shoot. The fault-admitting track is the second single from the 21-year-old singer's debut album "Night Time, My Time," which Rolling Stone, The New Yorker or The Guardian had no trouble calling one of the best album of the last year. The new clip sees Ferreira plays with gender dynamics in gang culture, a context in which her punky pop has likely never been considered. The juxtaposition, as it turns out, speaks to a larger message about power and vulnerability.
After more than five years as a rising pop star, Ferreira must be used to her singles going underappreciated, and "I Blame Myself" was the most underappreciated track and arguably the best song off her already great debut album. Indebted less to '90s alt than the kind of sparkly, introspective pop that's not tied to any decade - like Ferreira's own "Everything Is Embarrassing" - it was both immediate and searing, sparing no fury for the intersection of condescension, sexualization and she encountered while churning through the major-label teen pop machine, while never being obvious. It goes right for the throat: of its targets, of its hooks.
Ferreira's searing, wounded synthpop anthem finds she singing: "How could you know what it feels like to fight the hounds of hell / You think you know me so well? / I blame, I blame myself... for my reputation." Ferreira's "I Blame Myself," is a ’90s-throwback, West Coast hip-hop look and feel that gets its power from its extreme vulnerability. The lyrics detail the frustration of being a face without a voice, with Ferreira ultimately taking responsibility for the way her actions have been misconstrued over the years. The song speaks to the icky truths we may not want to admit to ourselves, because we know we shouldn't take the blame and yet we still think that way.
Filmed in Compton by Grant Singer, the clip starts with a gang boss taking care of business. The singer appears as a kind of gang leader, called up to settle a dispute. There's the shots of her chilling on the hood of a car with her boys, riding along, and ultimately, all of them doing a choreographed dance routine that looks like something of a late-'90s boy-band video. As the video goes on, we see that Ferreira subsequently gets arrested and interrogated. It ends up approaching the same "wimpy pop star coming off as totally badass" vibe that Michael Jackson channeled in "Bad." Needless to say, it is great. We love the stylish-ness, the hair-tossing and the dance breakdowns! Watch it at SSENSE now.

INNA, Romanian Queen Of Pop, is ready to kickstart the summer with brand new sassy summer anthem called "Cola Song," a song for the FIFA World Cup 2014 and its accompanying music video. The 27-year-old Romanian dance diva has been supplying dependably amazing club-rocking cuts ever since her 2008 debut, "Hot." Filmed in Barcelona and Costa Rica, the video is INNA's 'sexiest video yet,' and it shows the Romanian singer flaunting that smokin' hot body of hers as she soaks up the sun at the beach, get wet in a lake and perform sensual choreographies!
INNA has been signed by Atlantic Records and will release the, no doubt, thirst-quenching "Cola Song" as her US major label debut single on Tuesday. The infectious floorfiller was produced by TJR and Axident, co-written by Breyan Isaac and Andrew Frampton, and boasts a verse by popular Colombian reggaeton rapper J Balvin. Gliding across fiesta-friendly, fresh 'n summery pulsations and a Jason Derulo "Talk Dirty"-like horn-heavy breakdown, INNA is hitting us with one of the most captivating and catchy odes to soda pop since - well, Godney's "Soda Pop," and Lana's "Cola," of course.
After all, the 27-year-old club princess was the first European female artist to rack up one billion individual YouTube views - thanks to sexy videos like "Amazing" and "Hot." The latter dance anthem made INNA an international star in 2008. It also topped Billboard's Hot Dance Airplay chart here and won her a loyal following in Latin America. She now pays tribute to those fans by naming her upcoming fourth studio album, "Latinna" (stylized as 'latINNA') scheduled for release later this year via Warner Music and Blanco y Negro Music.
The music video was directed by John Perez and it is quite important for showcasing INNA's ferocious moves and luscious assets, including her Coca Cola shape - and especially her Coca Cola shake. About the video, INNA said: "I feel that 'Cola Song' is one of my sexiest videos. It makes me feel good about myself, full of energy, ready for a long and beautiful summer. I hope all my Club Rockers will enjoy watching it - I know they will dance and have a good time listening to it." Watch the diva wax lyrical about her music after the jump.

Cody Simpson has finally unveiled the sizzling music video for his latest single "Surfboard" yesterday just a couple of hours before his elimination from Dancing With The Stars, the anticipated visuals features the Australian singer-songwriter showing off his best Justin Timberlake-esque dance moves before being joined by his real-life girlfriend, Sports Illustrated swimsuit model Gigi Hadid, who playing the dream girl on a surfboard that Simpson sings about in the song, ramping up the sex appeal. It's certainly his raunchiest yet and  totally makes up for "DWTS" elimination.
"Surfboard" was inspired by Simpson's love for surfing, and by his girlfriend Hadid, as he sings, "she on my surfboard, surfboard, gonna ride it- surfboard," in a similar fashion to Beyoncé's references to surfboards on her "Drunk In Love" single. Simpson told MTV News that it was just coincidence that both he and Queen B croon lines about the long narrow board used to ride over waves. The song has a more mature vibe complete with electro sounds and a hip hop element as the Aussie singer repeats the lyrics "she on my surfboard" during the chorus.
The clip begins innocently enough as Simpson's working on perfecting his board while a television plays an image of him rocking some sweet '50s attire. He also strummed a guitar as he sang into a microphone in the opening scene. Then, Hadid enters, the "She on my surfboard-board-board-board" chorus kicks in, and hello sexy times. And whilst the 17-year-old heartthrob didn't fail to impress as he belted out the high notes, it was his girlfriend Hadid, 18, who stole the spotlight during the clip as she was very much in her element, and treated the music video shoot like one of her very own swimwear shoots. Striking some seriously sultry poses in a sizzling low-cut cream swimsuit and showing off her enviable model figure.
It wasn't long before the pair's real life chemistry translated to the small screen, with Simpson serenading his gorgeous girlfriend in the studio set up. Standing in a body of shallow water, the pair held hands and Simpson even sang the grown up lyrics into Hadid's ear. The celebrity couple also took their romance to the beach, an environment perfect for a track about surfing, and the pair playfully enjoyed the hot Summer night, laughing and cuddling on the sand. But it wasn't long before he ripped his young lover's jacket off her delicate frame. Hadid then cheekily whispered the final word of the chorus 'surfboard' into Simpson's ear.

"The Amazing Spider-Man 2" won't hit theaters until May 2nd, so in the meantime, Alicia Keys teamed up with rapper Kendrick Lamar to save the world and provide plenty of super-heroic action with the new music video for their contribution to the film, "It's On Again." The inspirational-disco number is the lead single from the upcoming soundtrack for the film "The Amazing Spider-Man 2," conjures a Spidey-like level of drama: "There's no day off for heroes," Keys belts into the camera, between sweeping images of the New York City skyline. "And even when I'm tired, 'go' is the only word I know."

"It's on Again" is your friendly neighborhood 'Spider' jam. The 33-year-old singer-songwriter teamed up with Lamar on this tune, who kicks off the song with a shouty verse and some rapid rhymes then we hear Keys singing of carrying out superhero duties over the everywhere-at-once Pharrell Williams' production and Hans Zimmer's orchestral arrangement, which means the song might have a stronger cast of talent than the movie itself. "I'm very excited to be a part of such a powerful collaboration with Kendrick Lamar, Pharrell Williams and Hans Zimmer," said Keys.
"This is the next chapter in the Spider-Man legacy and we really feel 'It's On Again' captures the experience, the story-and most importantly-the meaning behind the film, which is that we all have the potential to be extraordinary. There's a little bit of a super hero in all of us." The film director Marc Webb said: "We were looking for just the right song to close out the film - a song that would be upbeat and exciting, but also contain a note of foreboding. Alicia's song, 'It's On Again', is the perfect end note." "The Amazing Spider-Man 2" will hit theaters on May 2nd, with the soundtrack set for release on April 22nd.

In the vigilante hero themeed new video, the marquee lineup of Keys, Lamar, and Williams come together, alongside Spider-Man composer Zimmer, who's involved in the film’s score, play some sort of super-team. Together, they unveil a comic-inspired tale which combines scenes from the film alongside their own masterful exploits. In this case, their mission entails reconfiguring the electrical grid to sync with the song's beat, and William uses his insane-hacker genius to turn all of Manhattan's lights into a synchronized light show, as he watches a wall of security cameras. After rebooting his supercomputer, the city's skyscrapers begin throbbing to the song's light-groove wave form.

Mila J is making a strong comeback and riding shotty with her homegirls and arguing with her "man" in the dance-heavy video for her vibey bubbling single, "Smoke, Drink, Break-Up." Now Jhené Aiko’s older sister also serves up a remix to her intoxicating single featuring fellow Los Angeles buzzing artist Ty Dolla $ign, who stars as her boyfriend in a dysfunctional relationship in the incredibly fun and sexy video, which Mila showcased the chill scenery of Los Angeles as she's stuck in a bad relationship cycle with Ty.
Blood runs thicker than water. Especially when it comes to talent, as evidenced by Mila's new record "Smoke, Drink, Break-Up." The 30-year-old L.A. songstress certainly shares the musical flare of her sister Jhené Aiko, though her journey through the industry hasn't been as clear cut. The professionally trained dancer entered as a member of the short-lived girl group Gyrl alongside her other sister Miyoko, and then joined Dame Four a decade later and choreographed countless music videos for L.A.-based artists before branching out as a solo artist.
And now here we are in 2014, with Mila establishing herself with a groovy single that's deeply rooted in R&B, so much that listeners might think they're back in the '90s. The new song is sure to help her create some buzz from her upcoming Motown Records debut album, "M.I.L.A. (stands for 'Made in Los Angeles')." The simmering groove "Smoke, Drink, Break Up" documents the vicious cycle of never having a happy relationship, especially when sober: "Either we smoking, or we drinking, or we at each other's throat," she chants. Yes, it's that real. This has a throwback, Timbaland-produced sound to it, definitely a nice one to vibe or fight to... whichever comes first.
The aforementioned clip for "Smoke, Drink, Break-Up" is equally impressive, with director Blue Gregory delivering a broken heart narrative between Mila and Ty that looks like a storyboard was actually used in pre-production that captures the essence of L.A. while blending in the story line of the track. The two speak on both sides of a relationship that's hanging on by a thread. Mila keeps it 'hood representing L. A. while she sings about her up and down relationship with her man. There's also a lot of choreographed dancing that showing off her some serious sexy steps to match her vocals. Find out if Mila and Ty smoke, drink, or break up in the video below.

Clean Bandit, the U.K. classical-dance crossover act unveiled the video for their latest single, "Extraordinary," features vocals from British singer Sharna Bass and is the fourth single to be taken from the London-based quartet's upcoming debut album, "New Eyes," due out Jun 17th in the U.S. Meet Clean Bandit, your newest crush, and get ready to fall head over dancin' heels in love with Clean Bandit, whose "Extraordinary" video, shot in Cuba and featuring choreography, some reckless behavior with a stringed instrument and a cameo by a piglet.
Just as Disclosure were to 2013, the Cambridge-based, classical-meets-dance foursome are quickly shaping up to be one of most game-changing arrivals to the dance floor this year. Having only dropped a handful of singles, the U.K. group hit the ground running this past January in a major way with their unbelievably successful No.1 smash, "Rather Be" featuring Jess Glynne. When jungle met classical... Clean Bandit are an odd, almost indescribable beast and the group set about matching breakbeats to classical flourishes. It was all rather unexpected. So unexpected, in fact!
Packed with alluring soft synths and an engrossing bassline, "Extraordinary" is another innovative cut and a flawless piece of dance-pop. Bass's vocal work fits like a glove, forging an epitomic example of commercial dance music done to the highest caliber. Drifting along a gentle piano and strings-supported melody at first, Bass smoothly pleads her case with a lover who might not be for very much longer. Then, in comes the chorus with an almighty rush of next-level electronic beats, combining snappy bits of '90s Brit Garage à la Katy B with R&B and even some steel drums. "Something extraordinary, something real/ To fill my days and nights with something that I can feel," she urges.
Clean Bandit's surreal self-produced videos are always something of a spectacle: they mastered the power of persuasion for UK Shanty by convincing Lily Cole to plunge into a freezing swimming pool, drummer Luke Patterson conquered ice-skateboarding in Dust Clears and multi-instrumentalist Jack Patterson taught himself CGI animation so he could create a golden snake for their A&E video. "We shot the official video in Cuba. It's an incredible country, unlike anywhere else we have ever been to," says cellist Grace Chatto. "We wanted to capture the euphoric feeling of the music in sunshine and dancing. We made the video ourselves, as always, with help from two Russian friends and some wonderful people we met out in Havana."

Those of you who like to abscond into depressing films like "Blue Valentine" are in for a treat. Swedish singer-songwriter Lykke Li returned with a story of intimacy and separation with the depressing video to her chest-thumping new single, "No Rest For The Wicked" the second single taken from her upcoming third studio album, "I Never Learn," due out May 6th via Atlantic. It is a beautifully shot film evokes the harsh emotional turmoil of a breakup and the subject matter of the new album, which Li wrote after a breakup.
Following on from the critically acclaimed album "Wounded Rhymes" in 2011, the 28-year-old songstress continues her strong push towards her "I Never Learn," the third part in a trilogy of her albums, which is full of big emotional ballads, and one of the biggest and most emotional is "No Rest For The Wicked." It follows "Love Me Like I'm Not Made Of Stone," revealed earlier this year. The first song we heard cut through with its aching minimalism, just a bleached voice and husky guitar. Now she follows up with the orchestral "No Rest For The Wicked."
Speaking about the song, the singer commented: "'No Rest For The Wicked' is the second song I wrote for 'I Never Learn.' I wrote it in Sweden when I was packing up my shit, and I'd just gotten out of a relationship and it was a horrible time. I just had the hurt, shame, sadness, guilt, longing. The vocal track, the take, is the demo. In the verse, I'm referring to myself pleading guilty but I'm referring to all of us." The song is a heart-wrenching tale of lost love. The video portrays Li's lyrics through its beautifully shot depiction of intimacy and separation, accompanied by the raw vocals and emotional harmonies.
Director Tarik Saleh is able to match the song's emotional weight through a story of two lovers torn apart due to external factors, as "No Rest for the Wicked" video pits Li amidst an interracial love affair, in which her seafaring lover comes and goes like the wind. There's a vintage wash over the three-and-a-half minute clip that recalls a director like Valentine's Derek Cianfrance, and a sense of isolation that rings true to the song's lyrical visuals. Sad music and interracial love surrounded by jerky-sustained hatred... you can see where this is going. Watch the drama unfold below.

Since dropping her 13-track mixtape "Black Water" last year, Tinashe has been one to watch. Now the Los Angeles R&B singer-actress, formerly of girl group The Stunners, makes some major moves and gets her two-step on in the Hannah Lux Davis-directed video for her DJ Mustard-produced single "2 On" featuring ScHoolboy Q. The R&B newcomer has been in the studio working on her RCA Records debut, "Aquarius," which will feature more up-tempo and rhythmic cuts than her mixtape.
With its West Coast hip hop producer DJ Mustard beat and its Q guest verse, "2 On," as Tinashe's commercial debut single, is a song that aims for Tumblr cool and down-the-middle pop appeal at the same damn time. "'2 On' is meant to be fun. It's about celebrating being young, going out, being with your friends, and living it up. That was my inspiration," said Tinashe. "It's got a West Coast vibe with Q and DJ Mustard, but it has my spin too. I wanted the visuals for the song to capture that mood."
Similarly, the song's new energetic video, recreates some of the tropes of the late-'90s/early-'00s teenpop/R&B crossover era, but it does it within quotes. The backlit scenes, in particular, feel like tributes to Aaliyah. There's something special about witnessing the emergence of a new artist. She's one of music's fresh faces, but Tinashe struts with the confidence of a veteran throughout the clip, in which the RCA signee shows off her dance moves and celebrates in style. Pairing seamlessly with the beat by DJ Mustard, the visual features bright lights and bold colors, with Tinashe dominating the video before Q steps in at around 2:30.
If you didn't realize the 21-year-old songstress could bust some moves, this dance-heavy clip showcases her fancy footwork, as Tinashe rehearsing with her girls at a dance studio before heading off to an abandoned underground club for a big night out and performance. Dressed to impress, the Kentucky native sways her hips to the beat - serving fresh choreography - and coos over the track. Later, the Oxymoron rapper slides in and delivering an X-rated verse. "Man, I love to get on / I love to get 2 on / When the drink be too strong / When the tree be way too strong / Get faded, turn up, bruh," she sings. Watch Tinashe turn up with Q below.

Foxes is back again and dances the night away in her new music video for the promotional single "Holding Onto Heaven." The inspiring soul-pop song serves as the third cut to be lifted from the English singer's upcoming debut album "Glorious," scheduled to be released on May 12th. Foxes had a pretty big year thanks to the massive airplay success of Zedd's Grammy Award winning "Clarity," which was absolutely ubiquitous and “Youth” is one of the best tracks of 2013). But we still feel like there's a ton we've yet to learn about the 24-year-old Brit.
"Holding Onto Heaven," is the pain of loving someone who is so good at pretending. Foxes wants to reach out to who he really is, to the side to you that isn't running, but I don't know where it is. He tries to pretend their love wasn't for real. Foxes sings back that she still loves and needs him: "I see the guilt in your eyes, I hate what you've done, what you've made me become." Will he finally believe in true love? Will she continue to hope and holding onto heaven? It's not quite as colossal as either "Clarity" or "Youth," but it still follows a quality formula: Twinkly synths lead into a chorus that crashes and soars, with big choir vocals; "Holding Onto Heaven" has a nice, stampeding quality that makes it compulsively replayable.

The accompanying clip sees the "Youth" singer channeling her inner introvert and extrovert in two different versions of the same retro-tinged dance, and the two splits represents her happy side and sad side. As the wide-eyed songstress flip between parties in parallel universes, as each of the events takes place on the ceiling of the other, and makes her way through the party on a high note, stealing every man and dancing with them before the shot turns upside down to reveal a different, depressing, and boring party scenario.
A lonely Foxes toys with a tinkling music box. While she wanders through a dining room where everyone's got someone except her, the camera opens to a 'heaven' above, where a reckless Foxes initiates dances, love and excitement. Spinning back down, lonely Foxes wishes she could make her dreams come true. The visuals pair perfectly with the track's lyrical content, which centers on doubt and uncertainty. Check out happy and sad Foxes having a good and bad time dancing with other people and just standing singing alone in a green-painted room below!

Calvin Harris has been teasing fans all week on Twitter with the promise of new material, and Scottish DJ and producer has finally unveiled the stunning visuals for his brand new single "Summer," the lead single from Harris' upcoming fourth studio album and the follow up to the record-breaking successful "18 Months." Set in a desert where Harris embarks on a gripping dramatic drag race with "Fast & Furious" star Jason Statham in the glamorous clip, which also sees a bevy of model beauties strutting around in skimpy clothing.
The party-ready dance-pop song finds Harris perform vocal duties as he singing about the euphoria of a summertime romance. The exuberant club-stomper marked the Scottish DJ's first time on the microphone since "18 Months"' second single, "Feel So Close." The song was played for the first time on UK's Capital Radio on March 14. peaking to Capital about his new music at the BRIT Awards last month, Harris said he was planning on releasing a series of singles first and had to convince a big name star about a possible collaboration.
The video starts with an ariel view of a long stretch of road, before showing the 30-year-old Scottish hitmaker hits the dessert in a relaxed pair of jeans and a white T-shirt singing "Summer" while walking on the desert road. Sporting designer stubble and side-parting, he looks every inch the understated urban pop star. Meanwhile, a lingerie-clad model watches him from a balcony before seductively reclining on a bed in what is one of Harris' more sensual videos.
Shortly after, Statham can be seen driving intensely down the road in a direct competition with Harris. With a determined look on his face, the character is reminiscent of his many other film roles, which sees him play a rough-around-the-edges bad guy. Fortunately, the battle doesn't last long, as the drag race is soon replaced by a late-night epic pool party, which sees bottles of champagne explode and a delighted Harris celebrate amongst plenty of bottle-popping and party-goers. Visually energetic, the clip is a perfect match for the new single which is eagerly anticipated.

Coldplay have just revealed a new, high-concept music video for their more radio-friendly new single "Magic," the light-alt lead single taken from British alternative rock band's upcoming sixth studio album "Ghost Stories," which will be released on May 19th on Parlophone Records. After watching the emotional video, it definitely has us thinking it could be about frontman Chris Martin's failed marriage with Gwyneth Paltrow. In the video, he plays a magician, who tries to save a female magician from an abusive relationship as he sings about their relationship being "broken" and it's so heartbreaking!
The alternative rock song with influences of synth rock and post-Britpop, is an intimate low-key meditation on love sung by Martin over minimalist, bass heavy instrumentation. A beat consisting of a muffled snare and dusty guitar picks is repeated throughout most of the song. As the song progresses, an organ is later added to the instrumentation which is eventually swapped out for a stomp-clap beat and again for a synth beat. Following the song's second chorus, these beats are gradually combined together while Martin sings in falsetto. The song's anticlimactic portion then decreases intensity until it has eventually resumed to simply a snare and guitar picks.
"Magic" isn't a quick card trick to draw you in like some of Coldplay's previous hits, but rather a long-form spectacle that slowly allures you with its intricacies and delicate craftsmanship. The unassuming alternative single is paired with a black-and-white video with an old-timey introduction and cue cards for dialogue; the plot is also a throwback, with a hero, a damsel in distress and a mustachioed villain standing in the way of true love.
Mimicking a turn-of-the-century silent film with its full-screen subtitled video was directed by Grammy Award winning veteran Jonas Åkerlund, and stars Chinese actress Zhang Ziyi as "a beautiful young magicienne" named Cecile, and Martin plays both hero and villain as her "mustachioed husband" Claude and her lovelorn assistant Christophe in a love triangle. The stylized clip shows Martin providing a safe alternative to her abusive and misogynistic husband in turn fitting the love song with a love story. The story ends with a suitably "magical" finale.

British boy band Rixton are the latest recording artists to emerge from major YouTube success into the pop music big leagues. Rixton are known for creating strong cover versions of everything from Chris Brown's "Don't Wake Me Up" to Taylor Swift's "I Knew You Were Trouble." After grabbing everyone's attention and promoting the first buzz single "Make Out," a guitar-driven, hook-laced party anthem last October, the guys are back with their engaging sound to American audiences with the brand new sultry "Me and My Broken Heart."
Inspired by the soulful pop sounds of Maroon 5 and Bruno Mars, The Manchester-based boyband offer up a wealth of addictive pop/rock/R&B built on their own brand of songwriting, instrumentation, and vocal harmonies. Working with pop producer Benny Blanco, the ridiculously-catchy "Me And My Broken Heart" sounds like the old-school Maroon 5 on a very good day with its soulful vocal, funk-heavy bass and playful guitars. The sing-a-long chorus doesn't hurt either.
"Me and My Broken Heart" kicks off simply with piano and the lead vocals of Jake Roche. The sound is appealing, but it will take some maturation for Roche to match the voice of Maroon 5's Adam Levine. He remains one of the most technically skilled of vocalists in mainstream pop today. The vocals here are not his match in resonance or range. Another Maroon 5 echo is evident as the reggae-inflected beat of "Me and My Broken Heart," is highly reminiscent of that animating Maroon 5's massive No.1 hit "One More Night." The overall sound here goes down very easy, but it lacks originality.
The lyrics of "Me and My Broken Heart" match the pleading lead vocals quite well. The hook, "I'm hoping it might kick start me and my broken heart," is memorable. Rixton has shot a music video for "Me and My Broken Heart" with Cameron Duddy. In the 'Lock, Stock'-esque clip, we see the foursome (Jake Roche, Danny Wilkin, Charley Bagnell and Lewi Morgan) hit the boxing ring, playing poker and all fall victim for the tricks to a group of attractive female con artists and stuff, and later making a run for it with bags of cash in hand.

After the huge disappointment that was the 2013 Eurovision Song Contest for them, German-British dance music act Cascada and her lead vocalist Natalie Horler are back and ready to burn the dancefloor again with a new single from what is hopefully a new album. The EDM-ready "Blink" was released on iTunes on March 28th via Zooland Records alongside the same day premiere of the music video. This is the first single from the band since the release of its fourth compilation album "The Best of Cascada," a year ago.

The track is a cover of the original song recorded by English dance-pop duo U.V.U.K. and released in 2012. However due to the song not being commercially successful, it was therefore given to Cascada for release a few years later. The new version was produced by DJ Manuel "Manian" Reuter and Yann "Yanou" Peifer, who managed the dance project since its inception, and it's confirmed as the lead single taken from the upcoming fifth studio album, planned to be released this summer.

As always, Cascada brings the party, glamour, and heavy bass beats. With the premier of "Blink," that trend continues. The infectious backing track makes for another dance-floor staple. This dance song is in tru Cascada style, features slick beats, massive dance and juiced up production, your regular dose of up-lifting lyrics, and, of course, Horler's infectious charm and powerhouse vocals. The lyrics are fairly simple, and the message is relatable: there are some moments in life that are so nice yet so sudden that they can be gone in the blink of an eye. So living every second of your life to the fullest, and 'to the fullest' means that you don't even have time to blink! Live, live, live it up!

The video starts off with Horler singing to the screen in numerous positions mainly using lots of hand gestures. The scene eventually goes with Horler inside a box like small area where she swings around slowing whilst singing the song. During the chorus, Horler is pulling off her famous moves and hand gestures whilst over dancers break-dance behind a futuristic wall reminiscent to the Pyromania video. Throughout the song, Horler is seen to be lying on the ground, in the box area, in the futuristic area dancing with other dancers whilst singing. Watch its simple, yet "energy-infusing" visual below.

50 Cent is definitely riding off the positive momentum that his records have been getting. Sensing the connection between his just-released "Smoke," and the people, 50 Cent again, wastes absolutely no time getting out an accompanying visual to pair with a recent song's release. Produced by Dr Dre, "Smoke" will feature on the 38-year-old New York rapper's upcoming first indie full-length, "Animal Ambition," which 50 Cent said that he has shot 13 videos for, is slated to drop on June 3rd with some heat for the summer.
Call this the return of 50 Cent. On his new single, the Queens boss teams up with Trey Songz as they get everyone down to the dance floors to inhale their vibes. The Dr. Dre-produced high-powered dance track starts with a familiar-but-updated Dre thump. Frantic, striking piano meets a pounding drum track before Songz sets things off. "Somebody pull the fire alarm/ girl where ya from?/ 'Cause you got this club on fire/ and outside I bet all they smell is smoke," he sings on the hook to 50 Cent's new single.
50 Cent is no stranger to setting the club on fire; it's a topic he's visited with songs like 2005's "Disco Inferno." This cut finds the G-Unit MC capo paying tribute to a woman who's more intoxicating than a great big lungful of Smoke as he attacks the beat with his usual charm. Songz enhances the record's already-prodigious pop appeal with a smooth guest hook. "She hood and in the mood, when I'm in the mood/ Erotic, so exotic, I'm psychotic about it," he spits with his eye on the object of his thug affection. It's no secret 50 Cent has been on a roll with "Animal Ambition" releases thus far, but "Smoke" is easily a stand out amongst the other musical offerings he has given us.
Ring the alarm. 50 Cent goes missing in the Eif Rivera-directed action-packed video. When the rap mogul can't be found, the police chief sends his top agent to track him down, fighting off everyone in sight to come to his rescue. The voluptuous cop fights off bad guys before discovering 50 Cent in the trunk of a car in the to-be-continued film. Like always, 50 Cent turns the club record into one helluva cliffhanger of a story. Watch the search party hunt down Curtis Jackson and stay tuned for part two...

After releasing her excellent "Crying for No Reason," UK pop performer Katy B has unveiled another emotional music video for her brand new single, "Still," the third official single from Katy's fantastic sophomore album "Little Red," which launched back in February via Rinse/Columbia. The minimalist clip features the UK singer-songwriter performing the track in a white room surrounded by bright light, sitting a glowing table, and dressed in all white. The star has also released both "5AM" and "Crying For No Reason" from the record, and will kick off a new UK tour in October this year.
Four years ago, a fresh-faced graduate of the famed BRIT School brazenly stamped her name on the music scene with a ferocious dubstep track aptly titled "Katy On A Mission." Since then, Katy has firmly secured herself as a talented negotiator between niche UK dance scenes and pop, Katy has burrowed into the rhythms of adulthood. She's been living on her own for the first time, taking cooking classes, and partying much less in recent months. It seems a bit silly, certainly, to pine for youth at 23, but the transitions are making Katy more emotional than she'd expected.
This epic breakup song finds Katy singing about grieving when a relationship crumbles. She penned the track with Fraser T Smith, who is best known for producing and co-writing Adele's "Set Fire to the Rain." Katy joked to Q magazine: "Writing that track helped me get over an ex, but maybe I shouldn't have done it because now everyone is going to ask me who he is." The moving ballad "Still," is not the most obvious choice, given that another electro slow-burner, "Crying For No Reason," preceded this. Plus, the album is chock full of up-tempo tracks that the world simply must hear. Still, a Katy ballad is worth more than a lot of other folks' output, especially in this fine era of hers.
The clip offers more than just a little red, finds Katy emoting dramatically and looking right anguished, as she and her flame-colored striking red hair are bathed in glorious white light while she's adorned in all white, often in front of a white background. Elsewhere, she thoughtfully sings the song at a dining table, from a couch, in a forest and in a giant empty loft. While Katy's last video paired her against a dark background that eventually exploded with lights and colors, the new "Still" is all stark white and glowing light. They're almost complete opposites, but in both cases Katy's iconic red hair pops against the setting, and her performance is absolutely gripping. Watch it below.