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50 Cent turns "Smoke" into one helluva cliffhanger of a story

Posted by Kevin Z. Rong Saturday, April 5, 2014

50 Cent is definitely riding off the positive momentum that his records have been getting. Sensing the connection between his just-released "Smoke," and the people, 50 Cent again, wastes absolutely no time getting out an accompanying visual to pair with a recent song's release. Produced by Dr Dre, "Smoke" will feature on the 38-year-old New York rapper's upcoming first indie full-length, "Animal Ambition," which 50 Cent said that he has shot 13 videos for, is slated to drop on June 3rd with some heat for the summer.
Call this the return of 50 Cent. On his new single, the Queens boss teams up with Trey Songz as they get everyone down to the dance floors to inhale their vibes. The Dr. Dre-produced high-powered dance track starts with a familiar-but-updated Dre thump. Frantic, striking piano meets a pounding drum track before Songz sets things off. "Somebody pull the fire alarm/ girl where ya from?/ 'Cause you got this club on fire/ and outside I bet all they smell is smoke," he sings on the hook to 50 Cent's new single.
50 Cent is no stranger to setting the club on fire; it's a topic he's visited with songs like 2005's "Disco Inferno." This cut finds the G-Unit MC capo paying tribute to a woman who's more intoxicating than a great big lungful of Smoke as he attacks the beat with his usual charm. Songz enhances the record's already-prodigious pop appeal with a smooth guest hook. "She hood and in the mood, when I'm in the mood/ Erotic, so exotic, I'm psychotic about it," he spits with his eye on the object of his thug affection. It's no secret 50 Cent has been on a roll with "Animal Ambition" releases thus far, but "Smoke" is easily a stand out amongst the other musical offerings he has given us.
Ring the alarm. 50 Cent goes missing in the Eif Rivera-directed action-packed video. When the rap mogul can't be found, the police chief sends his top agent to track him down, fighting off everyone in sight to come to his rescue. The voluptuous cop fights off bad guys before discovering 50 Cent in the trunk of a car in the to-be-continued film. Like always, 50 Cent turns the club record into one helluva cliffhanger of a story. Watch the search party hunt down Curtis Jackson and stay tuned for part two...

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