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Wayne and Eminem both were featured together on Drake's hit "Forever" with Drake and Kanye West, so it was only a matter of time before the two would pair up again. The song is an angry message toward critics and haters of the duo's careers, while the Chris Robinson-directed video sees how Weezy and the Slim Shady appear on the street and spit their verses and among a gang of people around them running wild from every direction. Broken glasses shatter on the ground and fire set ablaze, giving a chaotic scene. It shows a warzone-like atmosphere, as if the world was coming to an end. The clip is filled with a ton of digital destruction and mayhem, similar to an average action movie and just without the traditional jailbreak scene.
The video was filmed on the eve of the Grammys, Robinson described the shoot for the video as "Just energy. It was a one-day shoot, and Wayne was on the set for upward of 14 hours." "You got two guys who are basically huge supernovas coming together, and the way that the song is constructed is great," Chris Robinson tells MTV News. "Because unless you see it coming, you don't know Eminem is on the track. The first two hooks and the first two verses are all Wayne, and it's kind of a surprise when Eminem comes through, and we matched it visually how Eminem enters the piece."
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